Bond Actress Revealed as New Face of Diamonds September 16, 2020 RAPAPORT… The Natural Diamond Council (NDC) has unveiled actress Ana de… Marketing
Hollywood Star to Be New Face of Diamonds August 27, 2020 RAPAPORT… The Natural Diamond Council (NDC) will debut its holiday… Marketing
How to Market Jewelry During the Pandemic August 5, 2020 RAPAPORT… Is it appropriate for jewelers to market during the pandemic?Yes,… Marketing
Natural Diamond Council Hires Retail VP June 8, 2020 RAPAPORT… Gabrielle Grazi has joined the Natural Diamond Council (NDC) as… Marketing
Podcast: Marketing Our Way Out of Crisis June 7, 2020 RAPAPORT… Under challenging circumstances, the Natural Diamond Council (NDC) unveiled its… Marketing
DPA Relaunches as the Natural Diamond Council June 1, 2020 RAPAPORT… The Diamond Producers Association (DPA) has unveiled a new name… Marketing
Podcast: Time for Subtle, Discreet Brand Marketing June 1, 2020 RAPAPORT… As difficult as the Covid-19 lockdown period has been,… Marketing
DPA to Rebrand, Abandon ‘Real Is Rare’ May 19, 2020 RAPAPORT… The Diamond Producers Association (DPA) has revealed plans for a… Marketing
Sally Morrison Returns to Natural Role at De Beers May 18, 2020 RAPAPORT… De Beers has appointed Sally Morrison director of public relations… Marketing
Staying Relevant in the Coronavirus Era May 14, 2020 RAPAPORT… During lockdown, there comes a time when one simply… Marketing