Program aims to educate young consumers about mined stones’ positive qualities.
Multifaceted leadership: Meet the Natural Diamond Council’s vice president of retail strategy and partnerships.
New chief has been board member at natural-diamond group since 2022.
Small and medium-sized retailers must integrate “clicks and bricks” channels of communication.
Marketing body also forms collaboration with brokerage business Bonas Group.
Partnership is opportunity to educate public about inherent value of diamonds, marketing group says.
Federation will provide financial and organizational support.
The group will soon launch a program to refute false claims made by the lab-grown sector.
Industry insiders share their New Year predictions and plans.
NDC urges industry to contribute cash amid funding challenges.
Natural Diamond Council needs to fill the $31M gap left by Alrosa’s withdrawal.