Program aims to educate young consumers about mined stones’ positive qualities.
Steady traffic, sustainability talks, and diamonds doing good set the tone as the shows opened.
Marketing body also forms collaboration with brokerage business Bonas Group.
Exchange is the first diamond bourse to provide financial support to the NDC.
Council will launch tools for retailers to help drive purchases.
The group will soon launch a program to refute false claims made by the lab-grown sector.
Six participants will receive credit, retail opportunities and selling support.
RAPAPORT PRESS RELEASE, November 2, 2022, Las Vegas… Diamond trading was cautious in October as demand softened.