Vadim Weinig

Vadim Weinig is the cofounder of 77 Diamonds, Europe’s largest online diamond jeweler.

Images from the 77 Diamonds black cab campaign image

Why 77 Diamonds Took Its Marketing on the Road

Out-of-the-box thinking when it comes to advertising – like the UK-based jeweler’s promotions on London’s black cabs – can sometimes be the best way to reach your ideal consumer.
Picture of Vadim Weinig

Vadim Weinig

Vadim Weinig, Contributing Writer
Vadim Weinig is the cofounder of 77 Diamonds, Europe’s largest online diamond jeweler.