Rapaport Trade Blog

Industry tips & tricks, best practices and market insights

July 6, 2016
by Mike Botha

Understanding Light Leakage in Diamonds

Learn about the optical properties of diamonds and how light behaves in various diamond cuts through computer modeling.

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June 26, 2016
by RapDevTeam

Case Study: Akshar Impex

How Akshar Impex uses Rapaport Trade to generate and retain global buyers, thus increasing sales CHALLENGE: Expand the company’s reach to international clients Akshar Impex is a leading diamond manufacturer and supplier located in Mumbai, India. Founded in 1970, the company prides itself on providing the highest level of service and maintaining long-lasting relationships with […]

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June 21, 2016
by Antoinette Matlins

Are You Killing Diamond Sales With The 4Cs…Unknowingly? 3/3

Learn how to effectively communicate diamond quality to customers, empowering them to make informed decisions and fostering lasting relationships.

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June 14, 2016
by RapDevTeam

Are You Killing Diamond Sales With The 4Cs? 2/3

Unlock the secrets to successful diamond sales by understanding customer needs and guiding them without bias. Learn the art of selling diamonds effectively.

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June 7, 2016
by Antoinette Matlins

Are You Killing Diamond Sales With The 4Cs? 1/3

Unveil the truth behind old-fashioned sales tricks and discover how honest, knowledgeable jewelers thrive in the modern age of diamond grading.

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May 24, 2016
by Shoshi Grossman

9 Psychological Reasons For Why People Buy Diamond Jewelry

Uncover the psychology behind diamond jewelry purchases and learn how to cater to customer motivations effectively.

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May 8, 2016
by Shoshi Grossman

How to Boost Targeted Traffic to Your Jewelry Store

Learn effective marketing methods like directories, PPC, Google Adwords, and Yahoo! Groups to drive targeted traffic to your website and boost sales.

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April 26, 2016
by Jonny Katz

Customer Service Do’s and Don’ts for Diamond Jewelers

Discover essential do's and don'ts for diamond retailers to deliver exceptional customer service, enhance reputation, and boost sales effectively.

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April 12, 2016
by Jonny Katz

Body Language Cues: Know How Retail Customers Think

Learn how to read and influence customer body language to boost sales and create trust in your diamond retail business.

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March 29, 2016
by Shoshi Grossman

A Unique Sales Tool for Jewelers | Rapaport Trade

Explore the timeless allure and magical fascination of diamonds throughout history and learn how to leverage their mystique to boost sales.

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Case Studies

Case Study: Affordable Gems

Case Study: CR Gems

Case Study: The Diamond Guy

Case Study: Uniglo Diamonds

Case Study: Denir Diamonds

Case Study: Elegance Diamonds

Case Study: Bass Premier

Case Study: Kayes Jewellers

Case Study: Diamond Brokers Queensland

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