India’s GJEPC Hires Marketing Chief

RAPAPORT… The Gem & Jewellery Export Promotion Council (GJEPC) has
recruited Ruchita Sharma as executive director for promotions, marketing and
business development, the Indian trade organization said Tuesday.



Sharma, an experienced luxury marketer and executive, will
also be responsible for national and international events, logistics and
international ventures, the GJEPC added. She has been in marketing and
communications for more than 20 years, having previously worked with brands
such as Swarovski and Salvatore Ferragamo.



“Over the years, GJEPC has done an excellent job to take
this industry to the current stature that it enjoys today,” Sharma said. “Our
focus would be to give maximum mileage by enhancing our reach in the existing
markets and tapping new ones, thus furthering the growth of [the] industry.”