RAPAPORT… Alrosa will start assessing its clients’
rough-diamond needs annually rather than every three years, beginning in its next contract period — a move that will give the Russian
miner more opportunity to match supply with demand.
At present, Alrosa clients enter a contract of
up to three years, which stipulates the monthly allocation of goods
for the entire period, Alrosa noted last week. And while long-term
contracts will continue to be the company’s main method of selling rough to
major buyers, “a switch to annual planning will allow both the
company and its customers to respond more flexibly to any changes in the market,” it explained.
The move will make Alrosa’s sales practices more similar to
those of De Beers. While De Beers signs three-year contracts with its sightholders, those clients then apply for goods each year, mapping out their annual allocation.
The change is part of Alrosa’s new sales policy for the
contract period beginning January 1, 2018, and running through 2020. Contract sales will continue to constitute about 70% of the company’s sales volume, with the rest of its production split equally between auctions and ad-hoc, or “spot,”
sales.
Alrosa currently has long-term contracts for gem-quality
rough with 47 international companies and nine Russian buyers. It also has
three domestic clients for industrial-grade goods under the same system.
The new sales strategy, which Alrosa’s supervisory board
approved on October 26, also includes initiatives to develop the company’s
polished-diamond business. Its polishing unit, Diamonds Alrosa, plans to
increase the number of “special”-size (10.8 carats or larger) and fancy color
diamonds it manufactures. The division expects its
polished sales to reach about $125 million this year from $122.3 million in 2016, it told Rapaport News.
Meanwhile, Alrosa sold $9 million worth of rough diamonds at
a sale in the Russian city of Vladivostok last month, including a
40.47-carat stone that fetched more than $1 million. The auction included 66
stones with a combined weight of 1,084 carats. The branch in the eastern
city, which Alrosa launched to help it target the Asian market, is now a year
old, with sales there reaching a total of $47 million in that time.
Image: Mir mine, Siberia (Alrosa)
Alrosa Moving to Annual Rough Allocations
The Bottom Line
- Alrosa will move from three-year to annual assessments of clients’ rough-diamond needs beginning with the 2018-2020 contract period.
- Long-term contracts will still cover about 70% of sales, with the remainder split between auctions and spot sales.
- Alrosa plans to expand its polished-diamond business, focusing on special-size and fancy color diamonds, targeting $125 million in polished sales for 2017.
Summary by Rapaport AI
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