Author: Rapaport Trade

Discover how to sell July’s birthstone, ruby, with confidence. Learn expert retail selling tips, pricing insights, and marketing strategies to position ruby as a high value gemstone all year round.

In today’s market, small pricing differences can determine whether a deal moves or stalls.  Most diamond and gem traders log into Rapaport Trade to search for natural diamonds and gems or list their inventory. But beyond search, the platform offers many useful pricing and market-positioning tools that can directly impact margins and speed to sale.  1. Saved Searches: Let the Market Come to You Every transaction starts with a search. But running […]

Explore the March Birthstone Guide for Retailers. Learn how to position, display, and sell aquamarine using practical tips, gemstone insights, and story-driven strategies that boost customer confidence and increase sales.

Discover how to sell more February birthstones with this retailer-focused amethyst guide. Learn key selling points, merchandising strategies, storytelling angles, and marketing ideas to boost gemstone sales year-round.

An end-of-year look at 2025 diamond market demand based on Rapaport Trade search behavior, revealing where real buyer intent consistently showed up.

Discover how to sell January’s birthstone, Garnet, with confidence. Learn practical tips to showcase their color, rarity, and symbolism to attract more buyers and boost sales this season and beyond.

Discover how to sell December’s birthstones, Tanzanite, Zircon, and Turquoise, with confidence. Learn practical tips to showcase their color, rarity, and symbolism to attract more buyers and boost sales this season and beyond.

Each month, we shine a spotlight on the birthstones of the month, exploring their history, symbolism, market appeal, and cultural significance.

Learn about how AI tools are impacting the diamond trade; in particular how AI is enhancing and streamlining everything from diamond grading to jewelry design, all the way through the customer shopping experience.

Learn everything you need to know about gemstone certification in this comprehensive guide—from grading and treatments to trusted gem labs.