Program aims to educate young consumers about mined stones’ positive qualities.
Group predicts sales for personal products likely to grow up to 4% for full year 2026.
Jewelry remains resilient despite younger buyers’ move to experiential purchases.
Category strong in both upper and lower tiers of segment.
Segment contracted 10% to 15%, while fashion and watches had much steeper drops.
Consultancy firm predicts growth of up to 8% this year.