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Jewelers Vigilance Committee Seeks Comments on FTC’s ‘Green Guides’

December 21, 2022  |  Joshua Freedman
Gold-necklace-in-jewelry-store-credit-Shutterstock-1280.jpg

The Federal Trade Commission (FTC) is carrying out the first review of its environmental guidelines in a decade — and the Jewelers Vigilance Committee (JVC) wants to make sure the industry gives its input.

The legal group is coordinating the jewelry trade’s response to the FTC’s formal review process, which began earlier this month, the JVC said Monday in an alert to members.

On December 14, the FTC, a US government agency that works to protect consumers, announced it was beginning its statutory review of the “Green Guides,” which govern eco-friendly advertising claims and terminology.

Dating back to 1992, the document has not been through a revision since 2012. The FTC expects to receive many public comments about carbon offsets and climate change, the terms “recyclable” and “recycled content,” and the need for additional guidance on claims about sustainability and energy efficiency, it explained.

“We already know the topics on which the FTC is focused for their review,” the JVC wrote. “This means we want to hear from YOU. Again, your perspective is essential to making sure that our industry is well-represented in the revisions.”

The FTC’s own review process will open in mid-January, with comments likely due in mid-March. The JVC is asking for the industry’s feedback via its website by February 1, 2022.

Image: A gold necklace in a jewelry store. (Shutterstock)

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