Hong Kong Luxury Sales Continue to Climb in September

Sales of hard-luxury goods in Hong Kong rose in September as the municipality saw continued improvement in consumer sentiment and inbound tourism picked up.

Revenue from jewelry, watches, clocks and valuable gifts gained 9% to HKD 3.87 billion ($497.8 million) for the month, the municipality’s Census and Statistics Department reported last week. The increase represents the fifth consecutive month luxury has advanced. However, it is considerably lower than August’s 18% jump. Sales across all retail categories grew 6% to HKD 31.33 billion ($4.03 billion).

The luxury-goods category had one of the higher rates of improvement in September. The growth was likely attributable in part to higher margins from sales of gold products as the price of the yellow metal went up.

Hard-luxury sales fell 0.9% to HKD 37.39 billion ($4.81 billion) for the first nine months of 2025, as softer results from the start of the year outweighed gains in the past few months. Sales in all retail categories slipped 1% to HKD 276.51 billion ($35.57 billion) for the period.

“The retail sector continued to recover in September,” a government spokesperson said. The value of total retail sales increased,…accelerating further from the increase in the preceding month. Most broad retail outlet types registered varying degrees of growth in sales. Looking ahead, improving local consumer sentiment and sustained growth in inbound tourism should continue to render support to retail businesses.”

Image: A shopping mall in Tsim Sha Tsui, Hong Kong. (Shutterstock)