RAPAPORT… Belgian diamond manufacturer HB Antwerp has appointed Valerie Geluykens as head of sustainability for Signum, its experiential luxury brand.
Geluykens recently joined the company from Claes Retail Group, owner of Belgian fashion labels CKS, JBC and Mayerline, HB said last week.
Signum is a technology-based brand that enables customers to buy diamonds in physical and digital forms, for example through non-fungible tokens (NFTs).
Image: Valerie Geluykens. (Valerie Geluykens/LinkedIn)
HB Antwerp Brand Hires Sustainability Head
The Bottom Line
- HB Antwerp named Valerie Geluykens head of sustainability for its Signum brand.
- Geluykens joined from Claes Retail Group, which owns several Belgian fashion labels.
- Signum offers diamonds in both physical and digital formats, including NFTs.
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