The diamond trade’s trusted bulletin for pricing, trends and news
Weekly since 1980
July 30, 2026
News:
$1B reported De Beers price tag reflects industry’s multiyear downturn. De Beers trims 1H underlying loss to $188M amid cost controls. Sentiment improving in India, stable in US, as supply tightens. US tariffs on Indian goods stay at 10%; Belgium, Botswana and Namibia secure 0% rate. No clear impact on prices or inventory. Round prices under 1 ct. improving, 1 ct. mixed. Demand for 2 ct. and larger steady, with rough hard to find and going to a small number of companies. LVMH (Tiffany, Bulgari) and Kering (Boucheron, Pomellato) report strong jewelry sales in US and Asia. Big stones boost Gem Diamonds: 1H sales +33% YOY to $59.5M, average price +38% to $1,395/ct.
Fancies:
Long fancy shapes such as Ovals, Marquises and Emeralds doing better than rounds in 2 ct. and larger. High-quality Marquises, long Radiants and long Cushions in short supply. Marquise most expensive fancy shape. Long Cushions easy to sell and trading at 20% to 25% premium over square ones. Antique cuts and styles hot. Solid US market for elongated Ovals of good shape and quality in D-I, VS-SI categories. Very well-cut fancy shapes difficult to find and commanding premiums. Fancies with bad proportions illiquid.
Market Comment
The diamond trade’s trusted bulletin for pricing, trends and news
Weekly since 1980
July 30, 2026
News:
$1B reported De Beers price tag reflects industry’s multiyear downturn. De Beers trims 1H underlying loss to $188M amid cost controls. Sentiment improving in India, stable in US, as supply tightens. US tariffs on Indian goods stay at 10%; Belgium, Botswana and Namibia secure 0% rate. No clear impact on prices or inventory. Round prices under 1 ct. improving, 1 ct. mixed. Demand for 2 ct. and larger steady, with rough hard to find and going to a small number of companies. LVMH (Tiffany, Bulgari) and Kering (Boucheron, Pomellato) report strong jewelry sales in US and Asia. Big stones boost Gem Diamonds: 1H sales +33% YOY to $59.5M, average price +38% to $1,395/ct.Fancies:
Long fancy shapes such as Ovals, Marquises and Emeralds doing better than rounds in 2 ct. and larger. High-quality Marquises, long Radiants and long Cushions in short supply. Marquise most expensive fancy shape. Long Cushions easy to sell and trading at 20% to 25% premium over square ones. Antique cuts and styles hot. Solid US market for elongated Ovals of good shape and quality in D-I, VS-SI categories. Very well-cut fancy shapes difficult to find and commanding premiums. Fancies with bad proportions illiquid.Previous Market Comments
Market Comment: October 1, 2026
Market Comment: September 24, 2026
Market Comment: September 17, 2026
Market Comment: September 10, 2026
Market Comment: September 3, 2026
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Previous Market Comments
Market Comment: October 1, 2026
Market Comment: September 24, 2026
Market Comment: September 17, 2026
Market Comment: September 10, 2026
Market Comment: September 3, 2026
Market Comment: August 27, 2026