{"id":18410,"date":"2026-06-01T06:45:00","date_gmt":"2026-06-01T06:45:00","guid":{"rendered":"https:\/\/rapaport.com\/trade\/?p=18410"},"modified":"2026-07-12T09:18:09","modified_gmt":"2026-07-12T09:18:09","slug":"june-birthstone-guide-for-retailers-pearl-moonstone-alexandrite","status":"publish","type":"post","link":"https:\/\/rapaport.com\/trade\/blog\/june-birthstone-guide-for-retailers-pearl-moonstone-alexandrite\/","title":{"rendered":"June\u00a0Birthstone Guide for Retailers \u2013\u00a0Pearl, Moonstone &amp; Alexandrite"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\" style=\"font-size:17px\"><em>Part of&nbsp;the <a href=\"https:\/\/rapaport.com\/trade\/guides\/printable-monthly-birthstone-cheat-sheet\/\">Retailer\u2019s Monthly Birthstone Guide<\/a>, a monthly feature from&nbsp;Rapaport Trade&nbsp;highlighting birthstones, selling insights, and storytelling strategies for jewelry professionals.<\/em>&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>In This Guide:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"#junemonth\">What\u2019s So Special About June\u2019s Birthstones<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"#pearl\">Pearl \u2013 Timeless Elegance That Always Sells<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"#moonstone\" data-type=\"internal\" data-id=\"#moonstone\">Moonstone \u2013 Ethereal Beauty with Strong Emotional Appeal<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"#alexandrite\">Alexandrite \u2013 The Ultimate Collector\u2019s Birthstone<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"#marketing\">Marketing Ideas to Boost June Birthstone Sales<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"#care\">Care &amp; Maintenance to Share with Customers<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Why June Birthstones Sell All Year Round<\/p>\n\n\n\n<h2 id=\"junemonth\" class=\"wp-block-heading\"><strong><strong><strong><strong><strong>What\u2019s So Special About June\u2019s Birthstones<\/strong><\/strong><\/strong><\/strong><\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">June stands out because, unlike months with a single gemstone identity, June allows retailers to guide customers toward the stone that best matches their budget, style preferences, and emotional motivations.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Key reasons June birthstones perform well in-store and online:<\/strong>&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Broad price accessibility, from entry-level pearls to high-value alexandrite&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Strong emotional storytelling tied to femininity, transformation, and elegance&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Natural alignment with bridal jewelry, anniversaries, and milestone gifting&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Excellent opportunities for upselling through education and comparison&nbsp;<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">For retailers, June is not about pushing a single stone. It is about positioning yourself as a trusted expert who helps clients choose the stone that best reflects their story.<\/p>\n\n\n\n<div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/June-birthstones-in-a-jewelry-display-case-819x1024.png\" alt=\"June birthstones in a jewelry display case image\" class=\"wp-image-18648\" title=\"\" srcset=\"https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/June-birthstones-in-a-jewelry-display-case-819x1024.png 819w, https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/June-birthstones-in-a-jewelry-display-case-240x300.png 240w, https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/June-birthstones-in-a-jewelry-display-case-768x960.png 768w, https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/June-birthstones-in-a-jewelry-display-case.png 1122w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/figure>\n\n\n\n<h2 id=\"pearl\" class=\"wp-block-heading\"><strong>Pearl \u2013 Timeless Elegance That Always Sells<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Quick Facts<\/strong>&nbsp;<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Gem type:<\/strong>&nbsp;Organic gemstone&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Colors:<\/strong>&nbsp;White, cream, silver, gold, black, with pink or lavender overtones&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Hardness:<\/strong>&nbsp;2.5-4.5 on the Mohs scale&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Sources:<\/strong>&nbsp;Japan, China, Australia, French Polynesia, Philippines&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Symbolism:<\/strong>&nbsp;Purity, wisdom, grace&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 id=\"kinggems\" class=\"wp-block-heading\"><strong>What&nbsp;Makes Pearls&nbsp;Special<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pearls are the only gemstones formed organically, which&nbsp;immediately&nbsp;sets them apart in storytelling. Their soft&nbsp;lustre&nbsp;and understated sophistication make them a staple in fine jewelry collections across generations.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sales points worth highlighting:<\/strong>&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Universally recognized as symbols of elegance and refinement&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Suitable for all ages, from first fine jewelry purchases to heirloom strands&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Available across saltwater and freshwater varieties to match multiple budgets&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Strong bridal association, especially for June weddings&nbsp;<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Pearls offer predictable sales opportunities, making them ideal for consistent revenue rather than seasonal spikes.&nbsp;<\/p>\n\n\n\n<h3 id=\"sellingpoints\" class=\"wp-block-heading\"><strong>Celebrity &amp; Style Connection to Pearls<\/strong>&nbsp;<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Audrey Hepburn\u2019s iconic look in&nbsp;<em>Breakfast at Tiffany\u2019s<\/em>&nbsp;established pearls as a symbol of timeless sophistication.&nbsp;&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Coco Chanel further modernized pearls by layering strands and incorporating them into everyday fashion.&nbsp;&nbsp;<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Today, pearls continue to appear in contemporary designer collections and modern bridal jewelry.&nbsp;Retailers can use these references to reinforce pearls as both classic and current.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Selling Tips for Pearls<\/strong>&nbsp;<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Display pearls in soft, neutral lighting to emphasize&nbsp;lustre&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Educate customers on differences between Akoya, South Sea, Tahitian, and freshwater pearls&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Upsell matching sets for bridal or anniversary gifting&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Provide&nbsp;care guidance to reinforce trust and long-term value&nbsp;<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/pearl-bracelet-1024x1024.png\" alt=\"Pearl bracelet image\" class=\"wp-image-18647\" title=\"\" srcset=\"https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/pearl-bracelet-1024x1024.png 1024w, https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/pearl-bracelet-300x300.png 300w, https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/pearl-bracelet-150x150.png 150w, https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/pearl-bracelet-768x768.png 768w, https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/pearl-bracelet.png 1254w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 id=\"moonstone\" class=\"wp-block-heading\"><strong>Moonstone \u2013 Ethereal Beauty with Strong Emotional Appeal<\/strong>&nbsp;<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Quick Facts<\/strong>&nbsp;<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Mineral family:<\/strong>&nbsp;Feldspar&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Colors:<\/strong>&nbsp;Milky white, peach, grey, brown&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Phenomenon:<\/strong>&nbsp;Adularescence&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Hardness:<\/strong>&nbsp;6-6.5 on the Mohs scale&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Sources:<\/strong>&nbsp;Sri Lanka, India, Madagascar&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Symbolism:<\/strong>&nbsp;Intuition, femininity, new beginnings&nbsp;<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>What Makes Moonstone Special<\/strong>&nbsp;<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Moonstone\u2019s visual appeal lies in its floating, moonlit sheen that moves across the surface of the gem. This quality makes it especially attractive to customers seeking jewelry with emotional or spiritual meaning.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sales points worth highlighting:<\/strong>&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Unique optical effect not found in traditional faceted gemstones&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Minimal treatment, appealing to ethically minded buyers&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Accessible price point compared to many fine gemstones&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Popular in contemporary, bohemian, and minimalist designs&nbsp;<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Moonstone performs particularly well with&nbsp;self-purchasers&nbsp;and younger demographics.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Celebrity &amp; Style Connection to Moonstone<\/strong>&nbsp;<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Moonstone has appeared in modern celebrity jewelry, including statement pieces worn by Scarlett Johansson and curated collections by fashion-forward designers. Its resurgence aligns with broader trends toward individuality and symbolism in jewelry.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Selling Tips for Moonstone<\/strong>&nbsp;<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Highlight moonstones with a clear, even glow&nbsp;that\u2019s&nbsp;visible at first glance&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Pair moonstone with rose gold or yellow gold for warmth&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Emphasize care needs to set expectations for daily wear&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Position moonstone as a meaningful alternative to traditional gems&nbsp;<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 id=\"alexandrite\" class=\"wp-block-heading\"><strong>Alexandrite \u2013 The Ultimate Collector\u2019s Birthstone<\/strong>&nbsp;<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Quick Facts<\/strong>&nbsp;<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Mineral family:<\/strong>&nbsp;Chrysoberyl&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Phenomenon:<\/strong>&nbsp;Color change from green to red&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Hardness:<\/strong>&nbsp;8.5 on the Mohs scale&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Sources:<\/strong>&nbsp;Russia, Brazil, Sri Lanka, Madagascar&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Symbolism:<\/strong>&nbsp;Transformation, luck, adaptability&nbsp;<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>What Makes Alexandrite Special<\/strong>&nbsp;<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Alexandrite is one of the rarest and most fascinating gemstones in the market. Its ability to change color under different lighting conditions makes it a natural conversation starter and a powerful upsell opportunity.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sales points worth highlighting:<\/strong>&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>One of the few true color-change gemstones&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>High collector demand, especially for strong color shift&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Durable enough for fine jewelry and heirloom pieces&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Perceived as both exotic and intellectually sophisticated&nbsp;<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Alexandrite is ideal for clients seeking exclusivity and long-term value.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"819\" src=\"https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/Moonstone-and-Diamond-Ring-1024x819.png\" alt=\"Moonstone and diamond ring image\" class=\"wp-image-18649\" title=\"\" srcset=\"https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/Moonstone-and-Diamond-Ring-1024x819.png 1024w, https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/Moonstone-and-Diamond-Ring-300x240.png 300w, https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/Moonstone-and-Diamond-Ring-768x615.png 768w, https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/Moonstone-and-Diamond-Ring.png 1402w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Celebrity &amp; Style Connection to Alexandrite<\/strong>&nbsp;<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Alexandrite gained mainstream attention when Heidi Klum\u2019s engagement ring featured a prominent alexandrite center stone. High jewelry houses such as Cartier and Faberg\u00e9 have also&nbsp;showcased&nbsp;alexandrite in collector-grade pieces.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Selling Tips for Alexandrite<\/strong>&nbsp;<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Demonstrate color change using different light sources&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Educate customers on rarity and origin to justify pricing&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Recommend&nbsp;certification&nbsp;for higher-value stones&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Position as an investment-worthy birthstone&nbsp;option&nbsp;<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/Alexandrite-and-Diamond-Earrings-819x1024.png\" alt=\"Alexandrite and diamond earrings image\" class=\"wp-image-18650\" title=\"\" srcset=\"https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/Alexandrite-and-Diamond-Earrings-819x1024.png 819w, https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/Alexandrite-and-Diamond-Earrings-240x300.png 240w, https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/Alexandrite-and-Diamond-Earrings-768x960.png 768w, https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/Alexandrite-and-Diamond-Earrings.png 1122w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/figure>\n\n\n\n<h2 id=\"marketing\" class=\"wp-block-heading\"><strong>Marketing Ideas to Boost June Birthstone Sales<\/strong>&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li><strong>Offer a \u201cChoose Your June Birthstone\u201d Display<\/strong>&nbsp;<br>Show pearls, moonstone, and alexandrite side by side with educational signage.&nbsp;<\/li>\n<\/ol>\n\n\n\n<ol start=\"2\" class=\"wp-block-list\">\n<li><strong>Train Staff to Lead with Questions<\/strong>&nbsp;<br>Guide customers by asking about style preferences, budget, and symbolism.&nbsp;<\/li>\n<\/ol>\n\n\n\n<ol start=\"3\" class=\"wp-block-list\">\n<li><strong>Share Educational Content on Social Media<\/strong>&nbsp;<br>Highlight the rarity of alexandrite, the organic nature of pearls, and moonstone\u2019s glow.&nbsp;<\/li>\n<\/ol>\n\n\n\n<ol start=\"4\" class=\"wp-block-list\">\n<li><strong>Bundle June Birthstone Jewelry<\/strong>&nbsp;<br>Create gift-ready sets for graduations, weddings, and anniversaries.&nbsp;<\/li>\n<\/ol>\n\n\n\n<h2 id=\"care\" class=\"wp-block-heading\"><strong>Care &amp; Maintenance to Share with Customers<\/strong>&nbsp;<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Pearls should be wiped with a soft cloth after wear and stored separately&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Moonstone should be protected from impact and harsh chemicals&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Alexandrite can be cleaned with mild soap and water, avoiding extreme heat&nbsp;<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Providing printed or digital care guides adds perceived value and builds trust.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"819\" src=\"https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/jewelry-care-1024x819.png\" alt=\"Jeweler polishing a ring image\" class=\"wp-image-18663\" title=\"\" srcset=\"https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/jewelry-care-1024x819.png 1024w, https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/jewelry-care-300x240.png 300w, https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/jewelry-care-768x615.png 768w, https:\/\/rapaport.com\/trade\/wp-content\/uploads\/2026\/07\/jewelry-care.png 1402w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 id=\"why\" class=\"wp-block-heading\"><strong>Why June Birthstones Sell All Year Round<\/strong>&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">June birthstones are not limited to birthday sales. Pearls&nbsp;remain&nbsp;a bridal staple, moonstone appeals to fashion-driven buyers, and alexandrite attracts collectors year-round.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With access to verified listings and transparent pricing,&nbsp;<strong>Rapaport Trade empowers jewelry professionals<\/strong>&nbsp;to source pearls, moonstone, alexandrite, and other birthstones with confidence. As the world\u2019s largest diamond and gemstone trading network,&nbsp;Rapaport Trade&nbsp;helps you stay competitive, informed, and ready to meet&nbsp;demand in&nbsp;every season.&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Get&nbsp;The&nbsp;Competitive Advantage on&nbsp;Rapaport Trade<\/strong>&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">As the world\u2019s largest diamond and gemstone trading network,&nbsp;Rapaport Trade&nbsp;empowers retailers to source, price, and <a href=\"https:\/\/rapaport.com\/trade\/diamonds\/selling-diamonds\/\">sell natural diamonds<\/a> with confidence.&nbsp;Get a&nbsp;demo&nbsp;and&nbsp;see how you can get access to verified suppliers, pricing insights, and instant search tools to keep your diamond assortment competitive and compelling year-round.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Supporting Your Gemstone Strategy&nbsp;with&nbsp;Rapaport Trade<\/strong>&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As the world\u2019s largest diamond and gemstone trading network, Rapaport Trade connects you with thousands of verified listings, spanning Tanzanite, Zircon, Turquoise, and beyond. With trusted suppliers, transparent pricing, and cutting-edge search tools, Rapaport Trade gives retailers the confidence to source smarter, price accurately, and sell more effectively.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ready to expand your gemstone business? Explore Rapaport Trade\u2019s <strong>membership plans<\/strong> to access exclusive trading opportunities, verified suppliers, and real-time market insights, all designed to help you grow your colored <a href=\"https:\/\/rapaport.com\/trade\/gemstones\/selling-gems\/\">gemstone sales<\/a> with confidence.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Grab your FREE&nbsp;<strong><a href=\"https:\/\/app.hubspot.com\/settings\/464503\/tracking-urls?search=birthstone_guide&amp;page=1&amp;__hstc=83053065.e9c8d156341ccac32d9df58c0b0fa401.1782715228920.1783318901603.1783323450768.23&amp;__hssc=83053065.4.1783323450768&amp;__hsfp=ed1c32cc2298c2713c5d8861f27a2fe4\" target=\"_blank\" rel=\"noreferrer noopener\">Birthstone of the Month Selling Companion<\/a><\/strong>.<\/p>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" id=\"december-shine\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Rapaport Trade FAQ&#8217;s<\/h2>\n\n\n<div id=\"rank-math-faq\" class=\"rank-math-block\">\n<div class=\"rank-math-list \">\n<div id=\"faq-question-1769517869573\" class=\"rank-math-list-item\">\n<h4 class=\"rank-math-question \">Is Rapaport Trade&#8217;s diamond trading marketplace only for natural diamonds?<\/h4>\n<div class=\"rank-math-answer \">\n\n<p>Yes, Rapaport Trade&#8217;s marketplace is exclusively for natural diamonds.<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1769517924158\" class=\"rank-math-list-item\">\n<h4 class=\"rank-math-question \">Can anyone become a Rapaport Trade member?<\/h4>\n<div class=\"rank-math-answer \">\n\n<p>No. All members are strictly vetted before joining Rapaport Trade. Applicants must provide proof of identity, a valid business license in the industry, trading references and invoices, and pass an OFAC compliance check.<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1769517944778\" class=\"rank-math-list-item\">\n<h4 class=\"rank-math-question \">Are there any trading commissions or transaction fees on Rapaport Trade?<\/h4>\n<div class=\"rank-math-answer \">\n\n<p>No. Rapaport Trade operates on a commission-free model, meaning there are no hidden commissions or transaction fees when you buy or sell a diamond or gemstone, allowing you to maximize your profits.<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1769517971895\" class=\"rank-math-list-item\">\n<h4 class=\"rank-math-question \">Does Rapaport Trade offer the best wholesale pricing on diamonds, gems and jewelry?<\/h4>\n<div class=\"rank-math-answer \">\n\n<p>With thousands of Rapaport Trade suppliers worldwide listing their merchandise, buyers can access highly competitive pricing on over 1.6\u202fmillion diamonds, gems, and jewelry pieces.<\/p>\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Discover how to sell June\u2019s birthstones, Pearl, Moonstone, and Alexandrite. Learn pricing strategies, selling tips, and marketing ideas designed for jewelry retailers and gemstone professionals. <\/p>\n","protected":false},"author":17,"featured_media":18629,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_angie_page":false,"inline_featured_image":false,"page_builder":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-18410","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"_links":{"self":[{"href":"https:\/\/rapaport.com\/trade\/wp-json\/wp\/v2\/posts\/18410","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rapaport.com\/trade\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rapaport.com\/trade\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rapaport.com\/trade\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/rapaport.com\/trade\/wp-json\/wp\/v2\/comments?post=18410"}],"version-history":[{"count":3,"href":"https:\/\/rapaport.com\/trade\/wp-json\/wp\/v2\/posts\/18410\/revisions"}],"predecessor-version":[{"id":18669,"href":"https:\/\/rapaport.com\/trade\/wp-json\/wp\/v2\/posts\/18410\/revisions\/18669"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rapaport.com\/trade\/wp-json\/wp\/v2\/media\/18629"}],"wp:attachment":[{"href":"https:\/\/rapaport.com\/trade\/wp-json\/wp\/v2\/media?parent=18410"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rapaport.com\/trade\/wp-json\/wp\/v2\/categories?post=18410"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rapaport.com\/trade\/wp-json\/wp\/v2\/tags?post=18410"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}